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I let my clients know about the NCBTMB in a little post titled Board Certified – I Don’t Buy It.  I think most of my clients are well informed consumers, and I try to pass along relevant information to them.  I don’t personally put a lot of weight in Board Certification.  I think it is lame.  The requirement for 250 hours of hands on practice… Well, just read my blog and you’ll get my true feelings.  (I would request that if you feel passionate about leaving a comment, please do so here.  That post is for my clients and is not the forum for colleagues to have a discussion.)

What I don’t understand is why therapists would choose to LIE about being board certified.  If you choose to pay for it, great, that is your choice and you deserve to put the initials and little logo on your card.  I think that board certification may be important for some therapists; I’m just not one of them (anymore).  If you don’t want the added cost for something that has very little weight in the big scheme of things…. Just own it! 

It’s pretty easy to see who is board certified.  They list every therapist on their website here

Putting extra initials on your business card with the official NCBTMB logo when you haven’t paid for it is wrong.  If it’s really important to a client to use a board certified therapist, they will be checking the website and know that you are lying.  It’s negative energy put into something that isn’t really worth ANYTHING.

Board certification does not make you appear to be a better therapist in a state that has decent licensing requirements.  Your credibility should be earned by the work you do, the education you seek, and the relationships you build with your clients.  It is not earned by a certificate that can be purchased by almost every therapist in the state just mere months after graduation. 

There may be some very valid reasons for choosing to be board certified.  Go for it I guess, I just think your money would be better spent on some better things.  Marketing ethics may be a great place to start. 



#27 in the 31 in August Blogging Challenge

8/26/2021 01:36:09 am

Hello, nice blog

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